Thailand, 21st June: Last week, the Thailand Convention and Exhibition Bureau (TCEB) released its strategic roadmap for the meetings and incentives sector for the 2024-2025 fiscal.

TCEB’s strategy focus will cover four areas: i) maximising opportunities for Thai business events stakeholders; ii) bolstering support measures to influence buyer decisions; iii) elevating both online and offline platforms for showcasing Thailand’s offerings; and iv) fostering industry knowledge advancement to keep Thai stakeholders at the forefront of the sector and global trends.