Business Strategies Group

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Global Links Exhibitions buys Australian baking expo

Australia, 7th December: Global Links Exhibitions & Conferences, an international exhibition organiser, has acquired the Cake Bake & Sweets Show, in order to enter the Australia market. No financial details of the acquisition were disclosed.

 

Global Links Exhibitions currently has offices in London, Dubai, Shanghai, Kolkata and Manila – and organises events in 14 countries. The Cake Bake & Sweets Show was established by National Media in 2014 and was positioned as the largest baking, cake decorating and sweets show in the southern hemisphere. The show has editions in Sydney and Melbourne, and it features interactive cooking demonstrations, celebrity chefs, hands-on classes as well as an exhibition.