Paris, 24th February: Last week, UFI, the Global Association of the Exhibition Industry, released its latest research in the bi-annual Global Barometer. The report highlights the quickening pace of the industry’s recovery in 2022, after the devastating impact of the global pandemic on physical exhibitions and business events in 2020 and 2021.

According to the survey, about 40% of companies worldwide declared “normal activity” during the period of October 2021 to February 2022 – much stronger than the 20% recorded in July 2021. Respondents expect the figure to increase to around 60% in March 2022. Companies expecting “no activity” dropped from 34% to 16% during the second half of 2021, and the figure has dropped to less than 5% in March 2022.