Hong Kong, 29th March: Earlier this week, SEEC Media, a Chinese B2B media group, released its financial results for the year ended 31st December 2021. Total revenues in the year were US$8.8 million, decreasing 15% year-on-year. However, the company narrowed its net loss to US$5.7 million in 2021, compared with a loss of US$18 million in the previous year.

More than half of SEEC’s revenues were generated from its advertising services & sales of books & magazines segment, amounting to US$4.7 million. This represents a decrease of 13% from the previous year’s figure. The next largest business segment was the money lending business, which generated revenues of US$1.8 million (a decline of 9.4% year-on-year), accounting for about 21% of SEEC’s total revenues.