Shenzhen, 2nd August: jwc GmbH, an exhibition management consultancy founded by former UFI president, Jochen Witt, has announced that the company will develop the “master plan” for the Shenzhen World Exhibition & Convention Center’s phase two. jwc will work alongside Shenzhen World’s Chinese partners.

The new contract will features services such as strategy development, positioning, key management functions, operations and the layout of the extension. In 2016, jwc was also awarded a contract to manage some of Shenzhen World’s pre-opening activities – including a feasibility study, master plan development and other pre-opening support services.