Australia, 17th July: The newly launched Australia Business Events Association (ABEA) has appointed Melissa Brown as its first CEO. She will assume the role on 4th September 2023.

Melissa brings to ABEA a diverse professional background ranging from start-ups and non-profit organisations to medium-sized enterprises and multi-nationals. She has worked with renowned organisations worldwide, and recently returned to Australia to contribute her expertise to a cyber security start-up. She also played a pivotal role in managing the Australian Chamber of Commerce in London, building her associate membership and advocacy program through skilful stakeholder engagement.