Quick takes

V-Connect Vietnam’s success story

The Vietnam Edition of V-Connect ran from 21-23 July and had been a big hit with the crowd. A digital B2B Networking event for ASEAN’s Feed to Food Industry, it attracted over 7,000 views from 62 countries. Gathering 150 international brands from 62 countries and 1,159 unique registered visitors, the event also helped match together 200 and more businesses. In these unusual times, digital events are the key to new connections!

 

Korea launches new marketing campaign for Unique Venues

In promotion of Korea’s Unique Venue programme, the Korea MICE Bureau has unveiled a new digital marketing campaign and microsite that pairs its many collaborating venues with dancers – highlighting each venue’s specific mood and feel.

 

Constellar Holdings rightsizes from extended COVID impact

Constellar Holdings let go of 21 employees as part of a rightsizing exercise due to the prolonged impact of the pandemic, affecting 12% of its Singapore office headcount. Due to the repeated rescheduling and cancellation of events, Constellar Holding’s Singapore Expo & MAX Atria experienced a 95% drop in physical events.